Skincare has evolved from a one-size-fits-all approach to a more personalised, generation-conscious routine. With varying skin needs, stressors, and environmental factors, Gen Z, millennials, and Gen X are redefining what it means to care for their skin.
The Rise of Personalised Skincare
- Gen Z: Ingredient-first approach, double cleansing, hydrating toners, and sun protection
- Millennials: Practical, multitasking products that deliver results without requiring a 10-step process
- Gen X: Dermatologist-recommended, active-heavy routines that address both prevention and repair
A New Era of Skincare: Local, Homegrown Brands
From fermented ingredients and traditional herbs to Korean beauty influences and medical-grade actives—India’s skincare scene is more diverse and dynamic than ever.
- Ayurveda meets modern science
- Local ingredients and traditional techniques
- Homegrown brands are gaining popularity
Breaking Down Barriers: Men in Skincare
Skincare isn’t just about looking good—it’s about feeling good, too. Stress management, better sleep, and nutrition are now considered part of a holistic skincare ritual.
“Skincare isn’t just about trends—it’s about trust—with oneself and the brands we choose.”
The Power of Tailoring Your Routine
Whether it’s the dew-obsessed Gen Z, multitasking millennials, or age-embracing Gen X, skincare today is less about trends and more about trust—with oneself and the brands we choose.
| Generation | Skincare Approach |
|---|---|
| Gen Z | Ingredient-first, double cleansing, hydrating toners, and sun protection |
| Millennials | Practical, multitasking products that deliver results without requiring a 10-step process |
| Gen X | Dermatologist-recommended, active-heavy routines that address both prevention and repair |
Conclusion
Glowing skin isn’t about age—it’s about attention.
